How internet cafes survive the WiMax revolution
Today, Internet cafes are one of the most successful businesses that anyone can set up. At a minimum, providing Wi-Fi is a huge eye-catcher for the average restaurant, cafe, or bar. Many Internet cafes, however, still charge for Internet or have basic design issues that make them simply inconvenient for the average Internet and/or laptop user. With the use of WiMAX Internet on the rise, truly mobile high-speed broadband Internet, the average Wi-Fi access point needs to be on the lookout. Users will be able to access the Internet from anywhere in the city, regardless of whether or not they are near a Wi-Fi router. The technology is similar to using a cell phone, wherever there is a signal, users can take it to access the Internet. This doesn’t mean the end of internet cafes, but rather the typical corner cafe will have to work a little harder to remain competitive. Here are some of the best ways Internet cafes can survive the WiMAX revolution.
Seating. In many internet cafes, finding seats is a big challenge for customers. Many times they end up sharing, or crowding around a small table with 5 or 6 chairs. Make it easy for your customers by giving them ample seating and table space.
Many electrical outlets. Although people can get high-speed Internet from anywhere, the problem of finding a place to connect will always exist in the world of mobile Internet technology. A nice place to sit and order a coffee, drink or meal is always appreciated, but for people to stick around for more than a laptop’s battery life, providing this basic function is essential. Make outlets obvious and accessible, perhaps even built into table tops, to attract traffic from the street.
Free Wi-Fi When people have their own personal broadband connection, there is absolutely no need to pay for Wi-Fi service. Charging for Internet won’t stop WiMAX users from coming in and enjoying the environment, but it will stop paying customers from choosing your coffee shop. That means reducing sales of food and drink items, and it defeats the purpose of being an Internet-centric business. Instead, offer free Wi-Fi to attract a larger crowd and stay competitive longer.
Great service. Has he ever tried to order a coffee and cake in one line while charging his computer, then circled an internet cafe like a shark, desperately looking for a place to sit while his coffee got cold? Well, even if you haven’t, it’s easy to imagine that it’s not a pleasant experience. Providing little luxuries like table service will give all Internet users an incentive to stop, even if they already have mobile broadband capabilities.
Outdoor seating. What could be better than enjoying the great outdoors, surfing the net, and having a place to connect? Not too much. Allowing your clientele to settle down with tea and biscuits while enjoying their internet fix, all while getting some fresh air is a great way to increase business and create an atmosphere where providing internet access is not the first priority, but an excellent advantage. .